Dear Alex Bogusky's Mom, Hi, Mom! It has been brought to our attention that you're an avid reader of Fast Company. First and foremost we want to say welcome, and thanks! Mothers of prominent advertising figures is a niche readership we've long coveted--not ...Read More
Sure, the future is here and it's all about integration and digital and social media and yadda yadda yadda. But we still have a soft spot for the traditional spot. Here is Creativity's best of the decade. Cadbury "Gorilla" Agency: Fallon, London Director: ...Read More
CONSUMER CONTROL In 2004, the annual conference of the Association of National Advertisers was abuzz with one concept: "consumer control." Senior executives from companies as diverse as Procter & Gamble, Yahoo and Home Depot were marveling at how the age of ...Read More
20TH CENTURY FOX: "THE SIMPSONS MOVIE" MARKETING CAMPAIGN 20TH Century Fox went bigger than Homer's belly for its 2008 launch of "The Simpsons Movie." Steered by then exec VP-global partnerships Lisa Licht (now at Hasbro), it tapped agencies such as Crispin ...Read More
Eye Magazine has a nice little overview of a show currently taking place at Advanced Graphics. The show is titled ‘Celebrating 20 years of New Letterpress Prints’ and serves as a tribute to the work and partnership of letterpress typographers ...Read More
There's a black pig in Albion! KENNEDY+CASTRO is proud to announce the opening of K+C Worldwide Headquarter in London. Read More
From NYTimes By STUART ELLIOTT FOR some time, the advertising industry seemed ready to write off the fourth quarter, convinced that marketers could not wait to close the books on an annus horribilis. Now, there appears to be hope that things have stopped ...Read More
From fastcompany.com There are no rules about creativity. Which made constructing our list of the 100 Most Creative People in Business a tricky task. We looked for dazzling new thinkers, rising stars, and boldface names who couldn't be ignored. We avoided ...Read More
I regularly hear from people in related fields that ad agencies are dinosaurs. Comments from some of my recent postings on Ad Age's Small Agency Diary about the future of the agency business are even more dire. "There are simply ...Read More
